Farelogix and ThoughtWorks today announced a technology collaboration designed to meet the burgeoning demand for airline e-commerce solutions that support personalization, product differentiation, dynamic customer engagement, merchandising, and retailing across multiple channels, including websites and mobile applications.
For the first time, airlines around the world – regardless of size, business model, or geographic location – can cost effectively and with minimal risk, experience the benefits of airline merchandising with today’s launch of FLX Merchandise-Xpress, the world’s first airline-controlled Merchandising-as-a-Service solution.
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