Jim Davidson Takes Helm at Farelogix as Chief Executive Officer

TORONTO, CANADA – Farelogix Inc., a leading provider of independent faring and multi-source distribution technology to the global travel industry, today announced the appointment of travel industry visionary, Jim Davidson, as president and chief executive officer. Davidson assumes this role from interim CEO, Bert Amato, who will remain on the Farelogix board of directors.

Davidson brings a diverse range of experience to his role as President and CEO of Farelogix. Most recently, he was CEO of NTE, a technology company focused on building Internet-enabled transportation pricing, transaction, and visibility applications for the supply chain industry. NTE customers included Target, Hallmark, Sara Lee Bakery Group, and Perry Ellis International. Prior to NTE, Jim was president and CEO of Amadeus Global Travel, North America (Amadeus GDS), an international developer of reservations and technology solutions for the travel industry. At Amadeus, Jim led the introduction of the Amadeus web-based reservation system into the North American market. Jim also served as vice president of sales and marketing for System One Company, and vice president of marketing for Reed Travel Group/Official Airline Guides.

“Jim has extensive experience in the travel industry, strong business acumen, a passion for technology and the energy to succeed – and we are thrilled to have him on board,” said Amato. “He has successfully led both startup and established companies through a variety of growth phases, and will now play a pivotal role in leading Farelogix through the next stage in its business strategy.”

“Given current trends and pressures in the industry, Farelogix is very well positioned to be a dominant player in the travel market,” said Davidson. “What sets Farelogix apart is our FLX™ platform and its ability to aggregate content from all four major Global Distribution Systems, as well as airline, private and Internet fare sources; plus the use of our sophisticated pricing technology to enable comparative shopping across sources. I am energized by the tremendous opportunities that lie ahead and believe that my recent experiences have given me a unique and fresh perspective to guide the talented Farelogix team through this period of growth.”

About Farelogix
Farelogix is a leading provider of multi-source distribution and independent faring solutions to the global travel industry. Founded in 1998, Farelogix has been providing sophisticated faring solutions and multi-source content to some of the largest travel companies in Canada and the United States including Navigant International, American Express and Carlson Leisure Group Services. Farelogix products are based on state-of-the-art, patent pending technology that supports all four major Global Distribution Systems (GDS), direct airline reservation connectivity and Internet fare sources. Farelogix has offices in Toronto, Ontario and Miami, Florida.

For more information, contact:

Rick Gossage
(416) 504-8322, Ext. 241
E-mail: rgossage@farelogix.com